Web Design is more than just the look and feel of your web site. This all encompassing field certainly encompasses the graphics of your web pages, but in most cases, the graphics can come last. Good Web Design begins with your web sites functionality, your audience, and engineering of your site's framework.
A typical web designer will take into account your own branding and identity, but a qualified and adept designer will know about the development after the images have left the drawing board and become processed and ultimately your functioning web site.
|Web Design Process|
Knowing Your Audience
Always putting your brand first and foremost, making every aspect of your site or downloadable portion of your site, obviously and traceable back to you. Know your key audience and some statistics about them.
Your web site should be versatile and be visible from multiple media platforms and browsers. Designing a site with scalable dimensions and options will keep you audience always wanting more.
Continuity is Key
Every page of your site or derivative of your site must be anticipated by your viewing audience. Keep navigation and common links in repetitious locations. Any advertising should avoid blindness, but not obstruct regular viewing of primary content.
Web Design Aspects
The trap many site owners find themselves walking into is trying to do too much with their site design, too fast. With so many web design software applications available almost anyone can become a web site design specialist - by title only. Web page design however actually takes more than some pretty graphics and a place to put them. At least some understanding of how your pretty pictures will be combined into code and how to make them function properly, is required to make any web designer effective.
Web designers are finding that many site owners find the rounded corner and Web 2.0 look to be most appealing. Website designers in the know, are aware that this look is actually becoming a passing fad, but there is something vital to be learned with this contrast in look vs. code. The contrasting aspects of design from code are why many a web design company will employ several designers and just as many coders to assemble the graphics. Likable images too often have rounded shapes or bevels, curves and ergonomic styling's - whereas in the world of a web developer/coder, everything comes in squares and right angles. Nothing could be more true. Also, nothing could be more difficult than taking an effective ecommerce web site design and turning it into a fluid and usable site in the many browsers and media platforms it must be identical in.
One answer to some of these problems, for the beginning or smaller budgeted web site owner, are web design services provided by template brokers and professional web design template sites that make these web designs easy to obtain at modest prices. These are excellent sources for Flash web design, with finished products ready and visible before purchase. Flash site designing is often best found as a finished product of from a freelance web designer - because regarding Flash designs, coding and design go hand in hand - form and functionality. This can be an opportunity, or a stumbling block.