Your web site is rated by search engines on authority and popularity. Both of these can easily be interpreted as a like-ability scale. The more links to your site that you can accumulate, the higher the chances you will be Prom Queen, so to speak.

Incoming links to your site however, are not all measured the same. Different types of links have different 'weights' when it comes to tallying their votes. In fact some links can discredit you faster than you can build the accreditation you desire.

Linking strategies have changed, and will continue to change each time search engines alter how they look at links, and even how they change their search algorythms. We have years of experience in:

• Finding like-sites to cross reference you
• Create a linking strategy to maximize your time and financial commitments
• Build the actual links with or without contextual content
• Find any negative links effecting your site, and remove them
• Teach you how to build a game plan and system for maintaining your own link popularity

Linking correctly is one of the most vital parts of any search engine optimization and internet marketing plan - it can dramatically increase or tragically decrease your efforts.