The history of Citizens Bank dates back to the formation of High Street Bank in Providence, Rhode Island in 1828. Citizens Bank is a part of Citizens Financial Group having a worth of $167 billion. The current position of the bank is because of its commitment and philosophy of its business. The one really appreciable and distinctive philosophy of Citizens Bank is its commitment to become a good corporate citizen for the thousands of diverse communities. The Citizens Bank has been committed to various communities and non-profit agencies across New England, the Mid-Atlantic and the Midwest.
The focus of Citizens Bank on diversity is evident from the recruiting process of the bank. It is appreciable to note that Citizens Bank gives the equal employment opportunities to diverse people. There is no discrimination in the bank based on age, race, sex, origin, mental disability, color, religion, gender identity or expression and status. For spreading the same practice of nondiscrimination within the organization, Citizens Bank declared the strategic diversity and inclusion recruiting partnership with Community Connect Inc (CCI). This program was announced on effective April 1st 2006. The program was started to develop the dedicated membership sites for serving the underserved communities. Citizens Bank got access to diverse pool of prospective job seekers and communities through this program.
For encouraging the position of minor groups in the organization, some positions have been specifically designed for these groups and individuals such as National Association of Black Accountants (VA), National Asian MBA Association (RI), Latino Professional Organization (RI), National Black MBA Association (RI) and Nueva Esperanza (PA) etc. The bank also organizes the job fairs for recruitment. For hiring more diverse force, various job fairs have been organized including Diversity Job Fair (PA), Annual Network Job Fairs (RI), Spanish Coalition for Jobs (IL), National Black MBA Association Power Diversity Event Career Expo & Networking Fair (RI) and many others.
The current position of Citizens Bank in the banking industry is also because of its diverse force. The reason is that the diverse force actually brings a lot of innovative and skills to the organizations. In addition, the reputation of the organization is improved in the market. Similarly, through its diverse force, the Citizens Bank is able to attract the attention of world community and it has become easier for the bank to maintain its position. In addition, it also shows the corporate social responsibility of Citizens Bank. Most of the clients and employees of Citizens Bank argue that Citizens Bank has maintained its image because of its social image. Therefore, it has become the benchmark for the other organizations.
It is important to note that Citizens Bank is a financial institution but it has also made strong relationships with the disability organizations. Citizens Bank has Can-Do Program which focuses on developing the relationships with the companies that offer employment opportunities to the disable people. The purpose of this program is to provide the job opportunities to the qualified people so that they may also enjoy the same rights.
Citizens Bank has strong associations with the organizations such as local and national chapters of APSE, Vocational and Educational Services for Individuals with Disabilities (NY) and Illinois Department of Human Services - Office of Rehabilitation Services etc. Therefore, because of its strong linkages, social images and no doubt quality products and services, Citizens Bank has visibility in the banking industry.
